Koho Collective integrates with leadstreet, a HubSpot Elite Partner.

leadstreet strengthens its position as HubSpot Elite Partner in Benelux with integration of Koho Collective

leadstreet today announces the integration of Koho Collective (HubSpot Gold Partner). This joining of forces responds to HubSpot's rapid transformation into an AI-driven customer platform. The combined team has 22 specialists with offices in Ghent and Antwerp, further building on the broad HubSpot expertise in the region.

Leadstreet's management team. From left: Johan Vandecasteele, June van der Weyden, Johan Vantomme and Michel Antonise.

A shared vision for the future of HubSpot

HubSpot implementations have long gone beyond software alone. Organizations today expect an integrated approach where marketing, sales, service and commerce come together in a single platform. The rise of AI and data-driven processes is accelerating that evolution and increasing the complexity of such pathways.

That evolution requires partners that are both strategically and technically strong. With the integration of Koho Collective, leadstreet is specifically responding to that need.

Continuity for customers, strengthening expertise

For customers of Koho Collective, nothing will change in the daily collaboration: they will retain their familiar contact persons. At the same time, they gain access to a broader team with additional technical and strategic expertise.

Founder June van der Weyden has joined leadstreet as a partner, alongside Johan Vandecasteele, Johan Vantomme, Michel Antonise and Hilde Lamaire. Her entire team is making the transition with her.

"We built Koho Collective on the belief that technology should always be in function of the business strategy. We found that same vision at leadstreet.By joining forces, we can respond faster to the technological accelerations we see today," says June van der Weyden.

"Strong HubSpot experts are scarce. When you find a team that matches content and culture, you have to act.The increasing complexity of HubSpot projects requires exactly this reinforcement," said Johan Vandecasteele, managing partner at leadstreet.

Strategic step in growth trajectory

The integration is part of a broader growth strategy of leadstreet, which is working with strategic partner Meja. The company aims to further expand its role within the HubSpot ecosystem by investing in talent and innovative solutions. With this move, leadstreet emphatically positions itself in a consolidating market in which scale, expertise and vision are becoming increasingly decisive.