--- title: PandaDoc and HubSpot Integration | Koho Collective description: Prepare quotes more efficiently with PandaDoc and HubSpot. Increase closing rates and improve the customer experience with smart templates and digital signatures. image: https://www.koho-collective.com/hubfs/image%203.png --- [![Group 8361](https://www.koho-collective.com/hs-fs/hubfs/Group%208361.png?width=250&height=40&name=Group%208361.png "Group 8361")](https://tegels-serry.be/) # Work out quotes more efficiently with PandaDoc and HubSpot.* *   BLCC simplified and accelerated their quoting process with a combination of [PandaDoc](https://www.pandadoc.com/) and HubSpot. The result? A consistent, visually strong quote flow that works faster, is easier to follow up on and better aligns with their brand. Including smart onboarding via Loom videos. ![Blcc PandaDoc cover](https://www.koho-collective.com/hubfs/Blcc%20PandaDoc%20cover.jpg "Blcc PandaDoc cover") ![icon_Idea_80px_colored](https://www.koho-collective.com/hubfs/Icons/Icons_Large_80px_Coloured/icon_Idea_80px_coloured.png "icon_Idea_80px_colored") ##### Smart templates, faster quotation proposals Sales works with modular PandaDoc templates and drag-and-drop building blocks. This allows them to prepare professional quotations in no time. ![icon_deal_80px_coloured](https://www.koho-collective.com/hubfs/Icons/Icons_Large_80px_Coloured/icon_deal_80px_coloured.png "icon_deal_80px_coloured") ##### Digital signature, instant approval Customers easily approve quotes online, without delay. That makes the process faster and frictionless for everyone. ![hubspot-icon](https://www.koho-collective.com/hubfs/Hubspot%20Logos/hubspot-icon.png "hubspot-icon") ##### Seamless HubSpot integration with PandaDoc Quotes are linked to deals. Data is automatically populated and status updates flow into HubSpot in real time, so Sales is always with you. ![fishmark_red](https://www.koho-collective.com/hubfs/Koho%20Collective_Logos/fishmark_red.svg) ![BLCC Kortrijk](https://www.koho-collective.com/hs-fs/hubfs/BLCC%20Kortrijk.png?width=600&height=600&name=BLCC%20Kortrijk.png "BLCC Kortrijk") ##### Our client BLCC [BLCC](https://blcc.be/) offers customized language training for companies and professionals throughout Belgium. Every day, their sales team processes a wide range of quote requests, from standard courses to complex corporate training. ## “The collaboration is much more efficient.” “PandaDoc has truly surprised us with its excellent results. Both our team and our clients are very satisfied with the improvements that have been implemented, and collaboration is now much more efficient.” ![author image](https://www.koho-collective.com/hubfs/1590307116859.jpeg) Kathleen Heireman Managing Director, BLCC ## The challenge The existing way of working was functional but was beginning to show its limits: ##### ![Group 10](https://www.koho-collective.com/hs-fs/hubfs/Group%2010.png?width=40&height=40&name=Group%2010.png) Manual formatting in MS Word Quotations were prepared entirely manually in Word documents. This made the process time-consuming and error-prone, especially when repeated adjustments were needed or existing templates were reused. ##### ![Group 11](https://www.koho-collective.com/hs-fs/hubfs/Group%2011.png?width=40&height=40&name=Group%2011.png) ##### Missed upsell & cross-sell opportunities Manual Word templates meant that additional products or add-ons were often forgotten. There was no easy way to add them quickly, so upsell and cross-sell opportunities were frequently lost. ##### ![Group 13](https://www.koho-collective.com/hs-fs/hubfs/Group%2013.png?width=40&height=40&name=Group%2013.png) ##### No digital signing possible Quotes could not be signed digitally directly and there was no streamlined process of sending, following up and accepting. ##### ![Group 14](https://www.koho-collective.com/hs-fs/hubfs/Group%2014.png?width=40&height=40&name=Group%2014.png) ##### Inconsistency in layout and quality Every quotation looked different. There was no uniform house style. This led to a fragmented appearance and reduced recognition among customers. ![Overview](https://6534858.fs1.hubspotusercontent-na1.net/hub/6534858/hubfs/image%203.png?width=1200&length=1200&name=image%203.png) ![blcc pandadoc](https://6534858.fs1.hubspotusercontent-na1.net/hub/6534858/hubfs/image%204.png?width=1200&length=1200&name=image%204.png) ## The solution We redesigned the entire quotation process using PandaDoc and a smart integration with HubSpot: ### ![Group 10](https://www.koho-collective.com/hs-fs/hubfs/Group%2010.png?width=40&height=40&name=Group%2010.png) Modular quotations with drag and drop add-ons Sales now produces professional quotations faster with reusable building blocks and drag-and-drop product modules. Add-on products can be added in one click, structurally incorporating upsell and cross-sell. ![ScreenRecording2026-01-06at16.34.11-ezgif.com-effects](https://www.koho-collective.com/hubfs/ScreenRecording2026-01-06at16.34.11-ezgif.com-effects.gif "ScreenRecording2026-01-06at16.34.11-ezgif.com-effects") ##### ![Group 11](https://www.koho-collective.com/hs-fs/hubfs/Group%2011.png?width=40&height=40&name=Group%2011.png) ### Digital signing Quotes are smoothly approved online, without detours. Faster for the customer and for BLCC. ![Scene-1 1-1](https://www.koho-collective.com/hubfs/Scene-1%201-1.png "Scene-1 1-1") ##### ![Group 12](https://www.koho-collective.com/hs-fs/hubfs/Group%2012.png?width=40&height=40&name=Group%2012.png) ### HubSpot integration Customer and deal data is automatically populated, status updates arrive directly in HubSpot and marketing can follow up smartly with targeted campaigns (e.g. upsell/cross-sell) ![Group 8355](https://www.koho-collective.com/hubfs/Group%208355.png "Group 8355") ##### ![Group 13](https://www.koho-collective.com/hs-fs/hubfs/Group%2013.png?width=40&height=40&name=Group%2013.png) ### Video explanation via Loom For smooth adoption, we created clear videos of the entire process with [Loom](https://www.loom.com/). Sales staff can find out for themselves how it works at any time. New colleagues, too. ![Group 8360](https://www.koho-collective.com/hubfs/Group%208360.png "Group 8360") ## “Some even sign the same day.” “Our clients respond enthusiastically to the new quote template without prompting. They find it attractive, clear, and especially appreciate that they can sign online. Some even sign the same day, whereas it used to take days. Sales is really noticing a difference.” ![author image](https://www.koho-collective.com/hubfs/Images/charlotte-squidll.jpg) Charlotte Speecke Marketing Manager, BLCC ##### Impact ## The results #### +16% higher deal/won ratio #### 1/2 lead time sales cycle cut in half #### 40% time savings in preparing quotes ## What can you learn from this? [Schedule a call ](https://www.koho-collective.com/en/hubspot/hubspot-cms/schedule-a-meeting) #### ![CircleCheckBig](https://www.koho-collective.com/hs-fs/hubfs/CircleCheckBig.png?width=40&height=40&name=CircleCheckBig.png) A workable flow is not always scalable What works on a small scale often runs aground as you grow. Think proactively about processes that scale with your team and customer volume. #### ![CircleCheckBig](https://www.koho-collective.com/hs-fs/hubfs/CircleCheckBig.png?width=40&height=40&name=CircleCheckBig.png) Combine tools smartly for more impact With PandaDoc and HubSpot together, you create speed, brand consistency and real-time insight. From quote to follow-up. #### ![CircleCheckBig](https://www.koho-collective.com/hs-fs/hubfs/CircleCheckBig.png?width=40&height=40&name=CircleCheckBig.png) Video onboarding accelerates adoption Clear explanation videos make new flows understandable and repeatable. This reduces questions and accelerates your team's learning curve. ##### Contact ## **Also ready for a quotation process that's right?** Schedule an exploratory meeting. We'll show you how to make quotations pay off faster and smarter.